Business & marketing
Content Creation & Monetization
Create content people love on YouTube, TikTok, Instagram and Facebook, grow an audience, and turn it into income.
Digital Marketing
Grow businesses online with social media marketing, paid ads, content, SEO and analytics, and learn to get clients for your services.
- BeginnerLevel
- 13Lessons
- 60 hrsDuration
- 0Students
Taught by Lead Instructor
What you will learn
Plan and run social media campaigns
Create and manage Facebook, Instagram and Google ads
Improve a website's ranking on Google
Build email lists and campaigns
Read analytics and report results
Find and keep paying clients
Curriculum
4 modules, 13 lessons
Module 1 Marketing foundations 3 lessons
- YouTube video How digital marketing works Free preview
- YouTube video Knowing your audience Premium lesson
- YouTube video Branding and content strategy Premium lesson
Module 2 Social media and content 3 lessons
- YouTube video Facebook and Instagram marketing Premium lesson
- YouTube video Content creation and calendars Premium lesson
- YouTube video Growing an audience Premium lesson
Module 3 Ads, SEO and email 4 lessons
- YouTube video Facebook and Instagram ads Premium lesson
- YouTube video Google Ads Premium lesson
- YouTube video SEO basics Premium lesson
- YouTube video Email marketing Premium lesson
Module 4 Results and clients 3 lessons
- YouTube video Analytics and reporting Premium lesson
- YouTube video Getting clients as a freelancer Premium lesson
- Assignment Final project: a full campaign plan Premium lesson
About this course
Learn the skills businesses pay for: attracting customers online. You'll plan content, run Facebook, Instagram and Google ads, improve search rankings, build email lists and measure results.You'll also learn how to package and sell your skills as a freelancer or agency.
Student reviews
No reviews yet.
Requirements
- A laptop (any brand, at least 4GB RAM)
- Basic computer skills
- Commitment to practise between classes